Pureology Mess It Up Texture Paste provides flexible control, soft texture, and shine to color-treated hair with key ingredient Vegetable Protein and a signature aromatherapy blend of Tuberose, Almond Milk, and Cedarwood.
Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.
*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.
Benefits
- Paste gives soft hold and texture and protects color-treated hair from color fade, heat damage and environmental stressors
- ZeroSulfate, 100% Vegan Formula
- Aromatherapy blend of Tuberose, Almond Milk, and Cedarwood
How to Use
Apply a pea-sized amount into fingers and emulsify. Shape the hair using your fingers and style as desired.